Title Digitalno nomadstvo kao razvojna mogućnost turizma Republike Hrvatske
Title (english) Digital nomadism as a development opportunity for tourism in the Republic of Croatia
Author Magdalena Zorić
Mentor Jurica Bosna (mentor)
Committee member Anita Peša (predsjednik povjerenstva)
Committee member Sonja Brlečić Valčić (član povjerenstva)
Committee member Jurica Bosna (član povjerenstva)
Granter University of Zadar (Department of Economics) Zadar
Defense date and country 2023-09-27, Croatia
Scientific / art field, discipline and subdiscipline SOCIAL SCIENCES Economics Organization and Management
Abstract Digitalno nomadstvo simbolizira putovanja i upoznavanja različitih svjetskih kultura uz istovremenu zaradu, dok je neizostavno samo posredovanje tehnologije i internetske veze. Poslovni put digitalnog nomada zahtijeva veliki trud, ulaganja, te volju i želju za radom i napretkom. Osim samog pojma putovanja koji simbolizira digitalno nomadstvo, simboliziraju ga i velika postignuća, to jest mogućnosti koje nudi. U digitalnom nomadstvu postoji čitav niz poslovnih karijera koje su moguće za izgradnju vlastitog uspjeha. Hrvatska kao poznata turistička zemlja je znatno uložila u svoj doprinos digitalnom nomadstvu. Razvojem destinacija za digitalne nomade, razvija se i broj digitalnih nomada u određenim destinacijama. Hrvatska je prepoznala trend digitalnog nomadstva, pa je uložila u sam razvoj destinacija, ali i u nomadske vize bez kojih ne bi bili gdje jesu. Svima poznata pandemija koronavirusa promijenila je mnogo dotadašnjih stvari u svijetu, ali je također pridonijela digitalnoj transformaciji i omogućila veću rasprostranjenost online načina rada. S obzirom na mnoge čimbenike Hrvatska je u kratkom periodu postala jedna od poželjnijih destinacija. Poveznica turizma i digitalnog nomadstva je upravo to da turističke zemlje nastoje osigurati optimalan turistički razvoj, te osigurati profitabilnost turizma na duže vrijeme. Upravo se iz tog razloga u Hrvatskoj vrlo brzo prihvatilo i uložilo u digitalno nomadstvo. Digitalno nomadstvo privlače razvijene destinacije koje im pružaju sve što njihov opis posla zahtijeva, a samim privlačenjem digitalnih nomada u određenu destinaciju razvija se i turizam, te ostvaruje veći profit. Hrvatski turizam za cilj ima privlačenje stranih investicija, te ulaganje u razvoj turizma dok ne postane jedna od poželjnijih europski destinacija digitalnih nomada.
Abstract (english) Digital nomadism symbolizes traveling and getting to know different world cultures while making money at the same time, while only the mediation of technology and internet connection is indispensable. The business path of a digital nomad requires great effort, investment, and the will and desire to work and progress. In addition to the very concept of travel that symbolizes digital nomadism, it is also symbolized by great achievements, that is, the opportunities it offers. In digital nomadism, there is a whole range of business careers that are possible to build your own success. Croatia, as a well-known tourist country, has invested significantly in its contribution to digital nomadism. With the development of destinations for digital nomads, the number of digital nomads in certain destinations also grows. Croatia has recognized the trend of digital nomadism, so it has invested in the development of destinations itself, but also in nomadic visas, without which they would not be where they are. The well-known coronavirus pandemic has changed many things in the world, but it has also contributed to the digital transformation and enabled a greater spread of the online way of working. Considering many factors, Croatia has become one of the most desirable destinations in a short period of time. The link between tourism and digital nomadism is precisely that tourist countries strive to ensure optimal tourism development and to ensure the profitability of tourism in the long term. It is precisely for this reason that digital nomadism was quickly accepted and invested in in Croatia. Digital nomads are attracted to developed destinations that provide them with everything their job description requires, and by attracting digital nomads to a certain destination, tourism also develops and generates greater profits. The aim of Croatian tourism is to attract foreign investments and invest in the development of tourism until it becomes one of the most desirable European destinations for digital nomads.
Keywords
digitalno nomadstvo
razvoj turizma u Republici Hrvatskoj
razvoj poslovnih karijera
digitalizacija i transformacija
Keywords (english)
digital nomadism
development of tourism in the Republic of Croatia
development of business careers
digitization and transformation
Language croatian
URN:NBN urn:nbn:hr:162:447272
Study programme Title: Management Study programme type: university Study level: graduate Academic / professional title: sveučilišni/a magistar/magistra ekonomije (sveučilišni/a magistar/magistra ekonomije)
Type of resource Text
File origin Born digital
Access conditions Open access
Terms of use
Created on 2023-11-16 13:07:11