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undergraduate thesis
Izazovi suvremenog menadžmenta u turizmu
Knin: University of Applied Sciences Marko Marulic of Knin, 2024. urn:nbn:hr:121:664010
Reljanović, Maja
University of Applied Sciences Marko Marulic of Knin
Commercial Business with Entrepreneurship

Institutional repository: Polytechnic ”Marko Marulic” in Knin

Cite this document

Reljanović, M. (2024). Izazovi suvremenog menadžmenta u turizmu (Undergraduate thesis). Knin: University of Applied Sciences Marko Marulic of Knin. Retrieved from https://urn.nsk.hr/urn:nbn:hr:121:664010

Reljanović, Maja. "Izazovi suvremenog menadžmenta u turizmu." Undergraduate thesis, University of Applied Sciences Marko Marulic of Knin, 2024. https://urn.nsk.hr/urn:nbn:hr:121:664010

Reljanović, Maja. "Izazovi suvremenog menadžmenta u turizmu." Undergraduate thesis, University of Applied Sciences Marko Marulic of Knin, 2024. https://urn.nsk.hr/urn:nbn:hr:121:664010

Reljanović, M. (2024). 'Izazovi suvremenog menadžmenta u turizmu', Undergraduate thesis, University of Applied Sciences Marko Marulic of Knin, accessed 01 November 2024, https://urn.nsk.hr/urn:nbn:hr:121:664010

Reljanović M. Izazovi suvremenog menadžmenta u turizmu [Undergraduate thesis]. Knin: University of Applied Sciences Marko Marulic of Knin; 2024 [cited 2024 November 01] Available at: https://urn.nsk.hr/urn:nbn:hr:121:664010

M. Reljanović, "Izazovi suvremenog menadžmenta u turizmu", Undergraduate thesis, University of Applied Sciences Marko Marulic of Knin, Knin, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:121:664010

Metadata
TitleIzazovi suvremenog menadžmenta u turizmu
Title (english)Challenges of modern management in tourism
AuthorMaja Reljanović
MentorDamir Mihanović (mentor)
Committee memberLovorka Blažević (predsjednik povjerenstva)
Committee memberDamir Mihanović (član povjerenstva)
Committee memberVedran Uroš (član povjerenstva)
GranterUniversity of Applied Sciences Marko Marulic of Knin
(Commercial Business with Entrepreneurship)
Knin
Defense date and country2024-09-11, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Promatrajući turizam kao skup svih djelatnosti gospodarstva kojeg određuje (turistička) potražnja, ovaj rad ima za svrhu procijeniti ukupan, izravan i neizravan, doprinos turizma gospodarstvu Hrvatske. Malo je pojmova koji su danas u upotrebi tako često kao turist i turizam. Rabe ih svakodnevno milijuni ljudi diljem svijeta. Turizam se, prema posebnim pojavnim oblicima ili tipovima, definira s obzirom na izabrani kriterij prema kojemu grupiramo promet turista. Da bismo ostvarili dobru interakciju s turistima potrebno je slušati prijedloge struke, prije svega menadžment koji radi na tome da se turistička ponuda ne svodi samo na osnovnu ponudu koja se sastoji od sunčanja, kupanja ili ispijanja piva, nego prije svega vodi računa o aktivnom odmoru i krajnjem zadovoljstvu korisnika koji će se vratiti u svoju svakodnevicu obogaćen novim iskustvima. Isto tako je važno naglasiti koliko je bitno odgovorno ponašanje prema prirodi i lokalnoj zajednici da u konačnici svi imaju korist iz toga. Zadovoljni turist se rado vraća, ali ne na štetu lokalnog stanovništva.
Abstract (english)
Observing tourism as a set of all economic activities determined by (tourist) demand, the purpose of this paper is to assess the total, direct and indirect, contribution of tourism to the economy of Croatia. There are few terms that are in use today as often as tourist and tourism. They are used by millions of people around the world every day. Tourism, according to special forms or types, is defined with regard to the selected criterion according to which we group tourist traffic. In order to achieve a good interaction with tourists, it is necessary to listen to the suggestions of the profession, first of all the management that works to ensure that the tourist offer is not limited to the basic offer consisting of sunbathing, swimming or drinking beer, but above all takes care of active rest and to the ultimate satisfaction of the user, who will return to his everyday life enriched with new experiences. It is also important to emphasize how important responsible behavior towards nature and the local community is so that ultimately everyone benefits from it. A satisfied tourist is happy to return, but not at the expense of the local population.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:121:664010
Study programmeTitle: Commercial business with entrepreneurship
Study programme type: professional
Study level: undergraduate
Academic / professional title: prvostupnik (baccalareus) ekonomije/prvostupnica (baccalaurea) ekonomije (prvostupnik (baccalareus) ekonomije/prvostupnica (baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-10-17 10:26:22