prikaz prve stranice dokumenta Analiza odnosa s javnošću na primjeru odabranog sportskog turnira
Access restricted to students and staff of home institution
undergraduate thesis
Analiza odnosa s javnošću na primjeru odabranog sportskog turnira
Zagreb: VERN University of Applied Sciences, 2019. urn:nbn:hr:146:286862
Vujković, Jan
VERN University

Institutional repository: VERN' University Repository

Cite this document

Vujković, J. (2019). Analiza odnosa s javnošću na primjeru odabranog sportskog turnira (Undergraduate thesis). Zagreb: VERN University . Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:286862

Vujković, Jan. "Analiza odnosa s javnošću na primjeru odabranog sportskog turnira." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:286862

Vujković, Jan. "Analiza odnosa s javnošću na primjeru odabranog sportskog turnira." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:286862

Vujković, J. (2019). 'Analiza odnosa s javnošću na primjeru odabranog sportskog turnira', Undergraduate thesis, VERN University , accessed 27 November 2024, https://urn.nsk.hr/urn:nbn:hr:146:286862

Vujković J. Analiza odnosa s javnošću na primjeru odabranog sportskog turnira [Undergraduate thesis]. Zagreb: VERN University ; 2019 [cited 2024 November 27] Available at: https://urn.nsk.hr/urn:nbn:hr:146:286862

J. Vujković, "Analiza odnosa s javnošću na primjeru odabranog sportskog turnira", Undergraduate thesis, VERN University , Zagreb, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:146:286862

Metadata
TitleAnaliza odnosa s javnošću na primjeru odabranog sportskog turnira
Title (english)Public relations analysis on a chosen sports tournament
AuthorJan Vujković
MentorKrešimir Dabo (mentor)
GranterVERN University
Zagreb
Defense date and country2019-12-19, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Tema ovoga završnog rada je „Analiza odnosa s javnošću na primjeru odabranoga sportskog turnira”. Pristup odnosima s javnošću se uvijek mijenja. Sada brže nego ikada, pogotovo pojavom društvenih mreža. Olakšan je cijeli proces interakcije između javnosti poduzeća i samog poduzeća. Nikada nije bilo lakše nekom poduzeću doći od povratnih informacija bez korištenja resursa. Isto tako javnosti nikad nije bilo lakše doći do cijelog spektra ponuda nekog poduzeća ili neke turističke destinacije. Organizatorima društvene mreže odličan su alat za promociju njihova događanja. Odabrani sportski turnir za ovaj rad je Croatia Open Umag. Kroz ovaj rad će biti prikazano kako bi se trebalo organizirati jedno takvo događanje, kroz istraživanje će se dobiti uvid kakav utjecaj takvo događanje ima na lokalno stanovništvo te će se analizirati društvene mreže navedenog turnira.
Abstract (english)
The theme of this final paper is 'Analysis of Public Relations on the Case of a Selected Sports Tournament'. Approach to public relations is always changing. Now faster than ever, especially with the appearance of social networks. The whole process of interaction between the public of the company and the company itself is facilitated. It has never been easier for a business to get feedback without using resources. Also, it has never been easier for the public to get to the full range of offers of a business or a tourist destination. To event organizers, social networks are a great tool to promote their event. The chosen sports tournament for this work is the Croatia Open Umag. Through this paper it will be shown how such an event should be organized, through the research it will gain insight into the impact such an event has on the local population and will analyze the social networks of the tournament.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:286862
Study programmeTitle: Tourism; specializations in: Tourism Management, Hotel Management
Course: Tourism Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2019-12-20 14:31:21