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undergraduate thesis
Projekt izrade marketinškog materijala za Centar za mlade Bunker
Zagreb: VERN University of Applied Sciences, 2019. urn:nbn:hr:146:780811
Živković, Tin
VERN University

Institutional repository: VERN' University Repository

Cite this document

Živković, T. (2019). Projekt izrade marketinškog materijala za Centar za mlade Bunker (Undergraduate thesis). Zagreb: VERN University . Retrieved from https://urn.nsk.hr/urn:nbn:hr:146:780811

Živković, Tin. "Projekt izrade marketinškog materijala za Centar za mlade Bunker." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:780811

Živković, Tin. "Projekt izrade marketinškog materijala za Centar za mlade Bunker." Undergraduate thesis, VERN University , 2019. https://urn.nsk.hr/urn:nbn:hr:146:780811

Živković, T. (2019). 'Projekt izrade marketinškog materijala za Centar za mlade Bunker', Undergraduate thesis, VERN University , accessed 07 November 2024, https://urn.nsk.hr/urn:nbn:hr:146:780811

Živković T. Projekt izrade marketinškog materijala za Centar za mlade Bunker [Undergraduate thesis]. Zagreb: VERN University ; 2019 [cited 2024 November 07] Available at: https://urn.nsk.hr/urn:nbn:hr:146:780811

T. Živković, "Projekt izrade marketinškog materijala za Centar za mlade Bunker", Undergraduate thesis, VERN University , Zagreb, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:146:780811

Metadata
TitleProjekt izrade marketinškog materijala za Centar za mlade Bunker
Title (english)The project of creating promotional content for the youth organization, Bunker
AuthorTin Živković
MentorIvo Beroš (mentor)
GranterVERN University
Zagreb
Defense date and country2019-05-21, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Abstract
U radu je prikazan teoretski dio izrade sadržaja za društvene mreže. Naglasak u radu je na izradi promotivnog sadržaja za organizaciju za mlade Bunker. Kroz izradu materijala za Bunker bilo je potrebno naučiti teoretski dio iz marketinga koji je važan za kreiranje multimedije koja će privući korisnike, ali je bilo i važno naučiti koristiti se programima koji služe za produkciju slikovnih i video materijala. Korišteni programi su Adobe Photoshop CC i Adobe Premiere Pro koji su navedeni i detaljnije objašnjeni u radu. U radu je prikazan proces izrade promo letka za event, te je prikazana izrada video spota. Navedene su faze izrade spota, dan je scenarij i objašnjena tehnika montaže videa za njega. Spot je distribuiran na društvene mreže i stranice grada Samobora.
Abstract (english)
The paper presents the theoretical part of the development of social networking content. The emphasis is on creating promotional content for the youth organization, Bunker. Through Bunker material production, it was necessary to learn the theoretical part of marketing that is important for creating multimedia that will attract users, but it was also important to learn to use programs that serve the production of image and video material. The programs used are Adobe Photoshop CC and Adobe Premiere Pro, which are list and explain in more detail in the paper. The paper presents the process of making a promo leaflet for the event, and the production of video spots is shown. These are the phases of the spot art, the script is given and the video editing technique explained. Spot is distributed to social networks and pages of Samobor city.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:146:780811
Study programmeTitle: Business Informatics
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) poslovne informatike (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) poslovne informatike)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2019-05-30 11:24:30