prikaz prve stranice dokumenta WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA
Access restricted to students and staff of home institution
undergraduate thesis
WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA
Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2024. urn:nbn:hr:150:631580
Baćanović, Bojan
University of Applied Sciences "Lavoslav Ružička" in Vukovar
Business Department

Institutional repository: Repository of University of Applied Sciences "Lavoslav Ružička" Vukovar

Cite this document

Baćanović, B. (2024). WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA (Undergraduate thesis). Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:150:631580

Baćanović, Bojan. "WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2024. https://urn.nsk.hr/urn:nbn:hr:150:631580

Baćanović, Bojan. "WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA." Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, 2024. https://urn.nsk.hr/urn:nbn:hr:150:631580

Baćanović, B. (2024). 'WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA', Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, accessed 29 December 2024, https://urn.nsk.hr/urn:nbn:hr:150:631580

Baćanović B. WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA [Undergraduate thesis]. Vukovar: University of Applied Sciences "Lavoslav Ružička" in Vukovar; 2024 [cited 2024 December 29] Available at: https://urn.nsk.hr/urn:nbn:hr:150:631580

B. Baćanović, "WEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA", Undergraduate thesis, University of Applied Sciences "Lavoslav Ružička" in Vukovar, Vukovar, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:150:631580

Metadata
TitleWEB I E - POSLOVANJE KAO KONKURETSKE PREDNOSTI PODUZEĆA
Title (english)WEB AND E - BUSINESS AS COMPETITIVE ADVANTAGES FOR COMPANIES
AuthorBojan Baćanović
MentorIvan Kunac (mentor)
Committee memberSandra Mrvica Mađarac (predsjednik povjerenstva)
Committee memberIvan Kunac (član povjerenstva)
Committee memberZvonimir Filipović (član povjerenstva)
GranterUniversity of Applied Sciences "Lavoslav Ružička" in Vukovar
(Business Department)
Vukovar
Defense date and country2024-09-18, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U današnjem digitalnom dobu, web i e-poslovanje postaju ključni faktori koji značajno utječu na konkurentsku prednost poduzeća. Internet je transformirao način na koji poduzeća posluju, omogućavajući im da dosegnu globalno tržište, poboljšaju operativnu učinkovitost i prilagode se brzim promjenama tržišnih uvjeta. Implementacija web tehnologija i e-poslovanja omogućava poduzećima ne samo povećanje vidljivosti i dostupnosti svojih proizvoda i usluga, već i unapređenje korisničkog iskustva te optimizaciju poslovnih procesa. Ovaj završni rad istražuje ulogu web tehnologija i e-poslovanja u stvaranju konkurentske prednosti za poduzeća. Kroz ove teme, rad nastoji pružiti sveobuhvatan pregled prednosti koje web i eposlovanje donose poduzećima, kao i praktične smjernice za njihovu uspješnu primjenu. Posebna pažnja posvećena je analizi utjecaja digitalne transformacije na konkurentnost poduzeća, te se razmatraju primjeri iz prakse koji ilustriraju kako poduzeća mogu iskoristiti web i eposlovanje za postizanje održive konkurentske prednosti.
Abstract (english)
In today's digital age, the web and e-business are becoming key factors that significantly affect a company's competitive advantage. The Internet has transformed the way businesses do business, enabling them to reach global markets, improve operational efficiency and adapt to rapidly changing market conditions. The implementation of web technologies and e-business enables companies not only to increase the visibility and availability of their products and services, but also to improve the user experience and optimize business processes. This thesis examines the role of web technologies and e-business in creating a competitive advantage for companies. Through these topics, the paper aims to provide a comprehensive overview of the advantages that the web and e-business bring to companies, as well as practical guidelines for their successful application. Special attention is paid to the analysis of the impact of digital transformation on the competitiveness of companies, and practical examples are considered that illustrate how companies can use the web and e-business to achieve a sustainable competitive advantage.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:150:631580
Study programmeTitle: Trade
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2024-09-19 07:58:01