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undergraduate thesis
STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA
Zagreb: Zagreb School of Business, 2019. urn:nbn:hr:180:483375
Vukadinović, Ivan
Zagreb School of Business

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Vukadinović, I. (2019). STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA (Undergraduate thesis). Zagreb: Zagreb School of Business. Retrieved from https://urn.nsk.hr/urn:nbn:hr:180:483375

Vukadinović, Ivan. "STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA." Undergraduate thesis, Zagreb School of Business, 2019. https://urn.nsk.hr/urn:nbn:hr:180:483375

Vukadinović, Ivan. "STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA." Undergraduate thesis, Zagreb School of Business, 2019. https://urn.nsk.hr/urn:nbn:hr:180:483375

Vukadinović, I. (2019). 'STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA', Undergraduate thesis, Zagreb School of Business, accessed 01 December 2024, https://urn.nsk.hr/urn:nbn:hr:180:483375

Vukadinović I. STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA [Undergraduate thesis]. Zagreb: Zagreb School of Business; 2019 [cited 2024 December 01] Available at: https://urn.nsk.hr/urn:nbn:hr:180:483375

I. Vukadinović, "STRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA", Undergraduate thesis, Zagreb School of Business, Zagreb, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:180:483375

Metadata
TitleSTRATEGIJA RAZVOJA TURIZMA GRADA OSIJEKA
Title (english)Strategy of tourism development of Osijek
AuthorIvan Vukadinović
MentorLukša Lulić (mentor)
Committee memberGoran Luburić (predsjednik povjerenstva)
Committee memberPredrag Čudina (član povjerenstva)
GranterZagreb School of Business
Zagreb
Defense date and country2019-11-05, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Hrvatska je poznata turistička zemlja u svijetu te sukladno s tim na nacionalnoj razini postoji strategija kojom se određuju najbitnije smjernice ukupnog razvoja turizma u državi. Za stvaranje preduvjeta bržeg razvoja i kvalitetnijeg turizma potrebno je dodatnih investicija infrastrukturnih sadržaja te novih i kreativnih turističkih proizvoda koje Hrvatska nudi. Jedan od takvih turističkih proizvoda je i područje Osijeka i Slavonije koje svojim turističkim i kulturnim potencijalima te pametnim upravljanjem može pridonijeti gospodarskom razvoju regije. Takve mjere razvoja nastoji postići i grad koji je putem strategije razvoja turizma definirao ciljeve razvoja. Kako bi se uspješno provela strategija razvoja turizma na području Osijeka potrebna je sinergija i suradnja na svim institucionalnim razinama kako bi provedba plana bila što efikasnija i u konačnici ostvarila što bolji rezultat.
Abstract (english)
As a famous tourist country Croatia has a national strategy which determinates the most important guidelines for tourism development. To create the prerequisites for faster development and better tourism, additional investment of infrastructure and new and creative tourism products is needed by Croatia. One of these tourist products is the area of Osijek and Slavonia which, with its tourist and cultural potential and smart management, can contribute to the economic development of the region. Town of Osjek is putting effort to define the goals of the tourist strategy. In order to successfully implement the tourism strategy inOsijek, synergy and cooperation at all institutional levels are needed in order to make the plan as efficient as possible to achieve the best result.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:180:483375
Study programmeTitle: Marketing management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2019-12-03 11:05:31