Title TRŽIŠTE PRIJEVOZNIH USLUGA
Author Borna Bilić
Mentor Ivan Brković (mentor)
Committee member Đorđe Nadrljanski (predsjednik povjerenstva)
Committee member Kristina Vidović (član povjerenstva)
Granter University College ARCA Split
Defense date and country 2022-10-28, Croatia
Scientific / art field, discipline and subdiscipline TECHNICAL SCIENCES Traffic and Transport Technology Maritime and River Traffic
Abstract Tema ovog rada se odnosi na temeljne funkcije tržišta prijevoznih usluga, utvrđivanja
uloge logistike u cjelokupnom radu lanca opskrbe, te detaljniji uvid u tržište prijevoznih usluga,
kao i ispitivanje istog tržišta na teritoriju RH. Uvod koji se nastavlja u drugom poglavlju se
fokusira na funkcionalnu specijalizaciju logistike i poslovnog procesa prijevoznih usluga, te se
nadovezuje na koordinirajuću funkciju logistike. Nadalje, uspostavlja se poveznica s
upravljanjem lanca opskrbe, ostvaruje se uvid u marketinško i logističko sučelje u području
prijevoznih usluga, te se objašnjavaju faze korisničke usluge unutar procesa distribucijskog
lanca. U trećem poglavlju rada se govori o logističkim implikacijama internacionalizacije, kao
i o samoj ekonomiji intermodalnog prijevoza. Navedeni pojmovi se nadalje povezuju s
infrastukturom prijevoznih usluga, vrstama prijevoznih sredstava, njihovom praktičnom
primjenom unutar logističkog lanca. Pri završetku rada govori se o praktičnom upravljanju
teretom unutar aspekta globalne distribucije, kao i o ispitivanju tržišta prijevoznih usluga na
teritoriju RH. U zaključku se govori o budućnosti područja logistike povrata robe, kao i
cjelokupnog tržišta.
Abstract (english) The topic of this paper refers to the basic functions of the transport services market,
determining the role of logistics in the overall supply chain, and a more detailed insight into
the transport services market, as well as examining the same market in Croatia. The
introduction that continues in the second chapter focuses on the functional specialization of
logistics and the business process of transport services, and builds on the coordinating function
of logistics. Furthermore, a link with supply chain management is established, an insight into
the marketing and logistics interface in the field of transport services is gained, and the phases
of customer service within the distribution chain process are explained. The third chapter
discusses the logistical implications of internationalization, as well as the economics of
intermodal transport itself. These terms are further related to the infrastructure of transport
services, types of means of transport, their practical application within the logistics chain. At
the end of the paper, we talk about the practical management of cargo within the aspect of
global distribution, as well as the examination of the transport services market in the territory
of the Republic of Croatia. The conclusion talks about the future of the area of return logistics,
as well as the entire market.
Keywords
Logistika
Prijevozne usluge
marketinško i logističko sučelje
infrastruktura prijevoznih usluga
Vrste prijevoznih sredstava
Ispitivanje tržišta prijevoznih usluga
Keywords (english)
Logistics
Transport services
marketing and logistics interface
transport services infrastructure
Types of means of transport
Transport services market research
Language croatian
URN:NBN urn:nbn:hr:247:874503
Study programme Title: College of Inspection and Personnel Management - Proffesional study Study programme type: professional Study level: undergraduate Academic / professional title: Stručni prvostupnik inženjer inspekcijskog i kadrovskog menadžmenta u pomorstvu (Stručni prvostupnik inženjer inspekcijskog i kadrovskog menadžmenta u pomorstvu)
Type of resource Text
File origin Born digital
Access conditions Open access
Terms of use
Created on 2022-11-03 08:39:30