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master's thesis
Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.
Slavonski Brod: College of Slavonski Brod, 2019. urn:nbn:hr:174:796131
Maršanić, Patrik
College of Slavonski Brod
Social Department

Institutional repository: Repository of College of Slavonski Brod

Cite this document

Maršanić, P. (2019). Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o. (Master's thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:796131

Maršanić, Patrik. "Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.." Master's thesis, College of Slavonski Brod, 2019. https://urn.nsk.hr/urn:nbn:hr:174:796131

Maršanić, Patrik. "Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.." Master's thesis, College of Slavonski Brod, 2019. https://urn.nsk.hr/urn:nbn:hr:174:796131

Maršanić, P. (2019). 'Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.', Master's thesis, College of Slavonski Brod, accessed 17 February 2025, https://urn.nsk.hr/urn:nbn:hr:174:796131

Maršanić P. Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o. [Master's thesis]. Slavonski Brod: College of Slavonski Brod; 2019 [cited 2025 February 17] Available at: https://urn.nsk.hr/urn:nbn:hr:174:796131

P. Maršanić, "Pokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.", Master's thesis, College of Slavonski Brod, Slavonski Brod, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:174:796131

Metadata
TitlePokretanje poduzetničkog pothvata na primjeru SKY BAR d.o.o.
Title (english)Starting an entrepreneurial venture through the example of SKY BAR d.o.o.
AuthorPatrik Maršanić
MentorDarija Ivanković (mentor)
Committee memberSanja Knežević (predsjednik povjerenstva)
Committee memberDarija Ivanković (član povjerenstva)
Committee memberAnita Kulaš Mirosavljević (član povjerenstva)
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2019-09-24, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Transformacija poslovne ideje u uspješan poduzetnički pothvat predstavlja veliki izazov koji je popraćen nejasnoćama, dvojbama, nepoznanicama i različitim poteškoćama. Kako bi poslovna ideja bila i poslovna prilika te uspješno zaživjela na određenom tržištu, nužno je identificirati proizvod ili uslugu koje kupci trebaju i za koje su spremni platiti određenu cijenu. Ovaj završni rad obrađuje poslovnu ideju otvaranja novog, inovativnijeg caffe bara na području grada Osijeka. Rad se oslanja na metodologiju poslovnog plana i temeljem provedenog istraživanja pokazuje da se poslovna ideja može realizirati u poduzetnički pothvat.
Abstract (english)
Transforming a business idea into a successful entrepreneurial venture is a major challenge, accompanied by ambiguities, doubts, variables and various difficulties. In order for a business idea to be a business opportunity and to succeed in a particular market, it is necessary to identify the product or service that customers need and are willing to pay a certain price for. This thesis addresses the business idea of opening a new, more innovative cafe bar in the city of Osijek. The paper relies on business plan methodology and, based on conducted research, shows that the business idea can be developed into an entrepreneurial venture.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:796131
Study programmeTitle: Professional graduate study program in Management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/ specijalistica ekonomije (stručni/a specijalist/ specijalistica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2020-06-30 07:35:52