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undergraduate thesis
Utjecaj medija na poslovanje organizacije
Slavonski Brod: College of Slavonski Brod, 2015. urn:nbn:hr:174:395148
Fajdetić, Ana
College of Slavonski Brod
Social Department

Institutional repository: Repository of College of Slavonski Brod

Cite this document

Fajdetić, A. (2015). Utjecaj medija na poslovanje organizacije (Undergraduate thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:395148

Fajdetić, Ana. "Utjecaj medija na poslovanje organizacije." Undergraduate thesis, College of Slavonski Brod, 2015. https://urn.nsk.hr/urn:nbn:hr:174:395148

Fajdetić, Ana. "Utjecaj medija na poslovanje organizacije." Undergraduate thesis, College of Slavonski Brod, 2015. https://urn.nsk.hr/urn:nbn:hr:174:395148

Fajdetić, A. (2015). 'Utjecaj medija na poslovanje organizacije', Undergraduate thesis, College of Slavonski Brod, accessed 27 June 2024, https://urn.nsk.hr/urn:nbn:hr:174:395148

Fajdetić A. Utjecaj medija na poslovanje organizacije [Undergraduate thesis]. Slavonski Brod: College of Slavonski Brod; 2015 [cited 2024 June 27] Available at: https://urn.nsk.hr/urn:nbn:hr:174:395148

A. Fajdetić, "Utjecaj medija na poslovanje organizacije", Undergraduate thesis, College of Slavonski Brod, Slavonski Brod, 2015. Available at: https://urn.nsk.hr/urn:nbn:hr:174:395148

Metadata
TitleUtjecaj medija na poslovanje organizacije
Title (english)The impact of media on an organization's operations
AuthorAna Fajdetić
MentorAnita Kulaš (mentor)
Committee memberAnita Kulaš
Committee memberSanja Knežević
Committee memberLena Duspara
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2015-07-03, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U radu su analizirani mediji koji utječu na društvo i poslovanje organizacije. Internet je najnoviji medij koji za sada ima utjecaj na mali broj stanovništva, ali s vremenom će biti jedno od glavnih sredstava informacija. Novine su poslije radija najdostupniji medij i jedan od najkorištenijih medija. Teorijska je analiza pokazala da u današnje vrijeme nema postojanja bez medija – ni za ljude niti za razvoj poduzetnika i poduzetništva. Najprikladniji kanali komunikacije za javnost uključuju elektronski bilten, konferenciju, radionicu, letak, priopćenje za javnost, događaj, ili šire metode poput komunikacije putem medija i vlastite internetske stranice. Postoje razlozi za i protiv za svaki od tih kanala, a oni će ovisiti o potrebama i mogućnostima same organizacije.
Abstract (english)
This paper analyzes the media that affect society and business organizations. Internet is the newest medium that now has an impact on a small number of the population, but will eventually be one of the main means of information. The newspaper later radio the most accessible medium and one of the most used media. Theoretical analysis showed that at the present time there is no existence without media - not for people or for the development of entrepreneurs and entrepreneurship. The most appropriate channels of communication to the public include an electronic newsletter, conference, workshop, flyer, press release, event, or spread methods such as communication through the media and its own website. There are pros and cons for each of these channels, and they will depend on the needs and capabilities of the organization itself.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:395148
Study programmeTitle: Professional study program in Management
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2016-03-09 10:11:05