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master's thesis
Strateško planiranje kao odrednica uspjeha poduzeća
Slavonski Brod: College of Slavonski Brod, 2016. urn:nbn:hr:174:555641
Šimović, Valentina
College of Slavonski Brod
Social Department

Institutional repository: Repository of College of Slavonski Brod

Cite this document

Šimović, V. (2016). Strateško planiranje kao odrednica uspjeha poduzeća (Master's thesis). Slavonski Brod: College of Slavonski Brod. Retrieved from https://urn.nsk.hr/urn:nbn:hr:174:555641

Šimović, Valentina. "Strateško planiranje kao odrednica uspjeha poduzeća." Master's thesis, College of Slavonski Brod, 2016. https://urn.nsk.hr/urn:nbn:hr:174:555641

Šimović, Valentina. "Strateško planiranje kao odrednica uspjeha poduzeća." Master's thesis, College of Slavonski Brod, 2016. https://urn.nsk.hr/urn:nbn:hr:174:555641

Šimović, V. (2016). 'Strateško planiranje kao odrednica uspjeha poduzeća', Master's thesis, College of Slavonski Brod, accessed 09 January 2025, https://urn.nsk.hr/urn:nbn:hr:174:555641

Šimović V. Strateško planiranje kao odrednica uspjeha poduzeća [Master's thesis]. Slavonski Brod: College of Slavonski Brod; 2016 [cited 2025 January 09] Available at: https://urn.nsk.hr/urn:nbn:hr:174:555641

V. Šimović, "Strateško planiranje kao odrednica uspjeha poduzeća", Master's thesis, College of Slavonski Brod, Slavonski Brod, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:174:555641

Metadata
TitleStrateško planiranje kao odrednica uspjeha poduzeća
Title (english)Strategic planning as a determinant the success of the company
AuthorValentina Šimović
MentorLena Duspara (mentor)
Committee memberSanja Knežević (predsjednik povjerenstva)
Committee memberLena Duspara (član povjerenstva)
Committee memberAnita Kulaš Mirosavljević (član povjerenstva)
GranterCollege of Slavonski Brod
(Social Department)
Slavonski Brod
Defense date and country2016-07-01, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U radu je analizirano strateško planiranje kao odrednica uspjeha poduzeća. Bez strategije poduzeće ne može biti konkurentno. Menadžeri bi trebali veliku pozornost posvetiti izradi strategije jer je to u konačnici ono što dovodi poduzeće do uspjeha. Nakon što se odredi strategija, potrebno ju je implementirati, te na samome kraju provesti evaluaciju i kontrolu same strategije. Nakon svih tih koraka biti će poznato da li organizacija ide u pravome smjeru. Zadatkom je trebalo analizirati: poslovnu strategiju, strateški menadžment i strateški plan, elemente poslovne okoline i njihov odnos sa strategijom, vrste strategija te ponašanje strategije u kriznim uvjetima.
Abstract (english)
This paper analyzes the strategic planning as a determinant the success of the company. Without a strategy the company can not be competetive. Manager should pay attention to the development of the strategy because this is ultimately what leads the company to success. First step is that strategy needs to be implemented, after that strategy evolution, and this process is finishing with control. After all these steps will be known if the organization is going in the right direction. The task is to analyze: business strategy, strategic management and strategic plan, elements of the business environment and their relationship with strategy.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:174:555641
Study programmeTitle: Professional graduate study program in Management
Study programme type: professional
Study level: specialist graduate
Academic / professional title: stručni/a specijalist/ specijalistica ekonomije (stručni/a specijalist/ specijalistica ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2016-09-02 10:07:10