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graduate thesis
Zadovoljstvo potrošača paketnom distribucijom
Zagreb: University of Zagreb, Faculty of Economics and Business, 2024. urn:nbn:hr:148:058857
Bajraktari, Emin
University of Zagreb
Faculty of Economics and Business
Library center

Institutional repository: REPEFZG

Cite this document

Bajraktari, E. (2024). Zadovoljstvo potrošača paketnom distribucijom (Graduate thesis). Zagreb: University of Zagreb, Faculty of Economics and Business, Library center. Retrieved from https://urn.nsk.hr/urn:nbn:hr:148:058857

Bajraktari, Emin. "Zadovoljstvo potrošača paketnom distribucijom." Graduate thesis, University of Zagreb, Faculty of Economics and Business, Library center, 2024. https://urn.nsk.hr/urn:nbn:hr:148:058857

Bajraktari, Emin. "Zadovoljstvo potrošača paketnom distribucijom." Graduate thesis, University of Zagreb, Faculty of Economics and Business, Library center, 2024. https://urn.nsk.hr/urn:nbn:hr:148:058857

Bajraktari, E. (2024). 'Zadovoljstvo potrošača paketnom distribucijom', Graduate thesis, University of Zagreb, Faculty of Economics and Business, Library center, accessed 04 October 2024, https://urn.nsk.hr/urn:nbn:hr:148:058857

Bajraktari E. Zadovoljstvo potrošača paketnom distribucijom [Graduate thesis]. Zagreb: University of Zagreb, Faculty of Economics and Business, Library center; 2024 [cited 2024 October 04] Available at: https://urn.nsk.hr/urn:nbn:hr:148:058857

E. Bajraktari, "Zadovoljstvo potrošača paketnom distribucijom", Graduate thesis, University of Zagreb, Faculty of Economics and Business, Library center, Zagreb, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:148:058857

Metadata
TitleZadovoljstvo potrošača paketnom distribucijom
Title (english)Consumer satisfaction with package distribution
AuthorEmin Bajraktari
MentorDora Naletina (mentor)
Committee memberDora Naletina (predsjednik povjerenstva)
Committee memberBlaženka Knežević (član povjerenstva)
Committee memberIvana Štulec (član povjerenstva)
GranterUniversity of Zagreb
Faculty of Economics and Business
Library center
Zagreb
Defense date and country2024-09-16, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Organization and Management
Abstract
U današnjem svijetu e-trgovine paketna distribucija postala je ključni aspekt kupnje i iskustva potrošača. Brzina, pouzdanost i transparentnost dostave mogu značajno utjecati na zadovoljstvo kupaca i njihovu naklonost da se vraćaju istom poduzeću koje pruža uslugu paketne distribucije. Potrošači očekuju brzu i efikasnu dostavu svojih paketa. Blizina skladišta i optimizirane rute dostave ključni su za ispunjavanje ovih očekivanja. Dostava paketa mora biti ugovorena u roku i bez oštećenja. Dobar sustav praćenja paketa i transparentna komunikacija o statusu dostave pomažu u izgradnji povjerenja u dobavljača. Potrošači žele biti informirani o svakom koraku u procesu dostave. Jasne informacije o vremenu dostave, statusu paketa i mogućnostima praćenja osiguravaju transparentnost i doprinose boljem iskustvu kupca. Mogućnost odabira vremena i mjesta dostave, kao i opcije dodatnih usluga (kao što su preusmjeravanje paketa ili dostava u susjedstvo), pomažu u prilagodbi dostave individualnim potrebama kupaca.
Abstract (english)
In todays e-commerce world, parcel distribution has become a key aspect of the shopping and consumer experience. The speed, reliability and transparency of delivery can significantly affect customer satisfaction and their willingness to return to the same company that provides the parcel distribution service. Consumers expect fast and efficient delivery of their packages. Proximity to warehouses and optimized delivery routes are key to meeting these expectations. Delivery of the package must be agreed on time and without damage. A good package tracking system and transparent communication about delivery status help build trust in the supplier. Consumers want to be informed about every step in the delivery process. Clear information about delivery time, package status and tracking options ensure transparency and contribute to a better customer experience. The ability to choose the time and place of delivery, as well as options for additional services (such as package redirection or neighborhood delivery), help to customize the delivery to individual customer needs.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:148:058857
Study programmeTitle: Management and retail marketing
Study programme type: professional
Study level: graduate
Academic / professional title: magistar ekonomije/magistra ekonomije (magistar ekonomije/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to authenticated users
Terms of useLicence In copyright icon
Created on2024-09-17 07:03:05