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undergraduate thesis
Primjena indukcije stabala odlučivanja u marketingu
Varaždin: University of Zagreb, Faculty of Organization and Informatics, 2010. urn:nbn:hr:211:168725
Horvat, Marko
University of Zagreb
Faculty of Organization and Informatics

Institutional repository: Faculty of Organization and Informatics - Digital Repository

Cite this document

Horvat, M. (2010). Primjena indukcije stabala odlučivanja u marketingu (Undergraduate thesis). Varaždin: University of Zagreb, Faculty of Organization and Informatics. Retrieved from https://urn.nsk.hr/urn:nbn:hr:211:168725

Horvat, Marko. "Primjena indukcije stabala odlučivanja u marketingu." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2010. https://urn.nsk.hr/urn:nbn:hr:211:168725

Horvat, Marko. "Primjena indukcije stabala odlučivanja u marketingu." Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, 2010. https://urn.nsk.hr/urn:nbn:hr:211:168725

Horvat, M. (2010). 'Primjena indukcije stabala odlučivanja u marketingu', Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, accessed 27 November 2024, https://urn.nsk.hr/urn:nbn:hr:211:168725

Horvat M. Primjena indukcije stabala odlučivanja u marketingu [Undergraduate thesis]. Varaždin: University of Zagreb, Faculty of Organization and Informatics; 2010 [cited 2024 November 27] Available at: https://urn.nsk.hr/urn:nbn:hr:211:168725

M. Horvat, "Primjena indukcije stabala odlučivanja u marketingu", Undergraduate thesis, University of Zagreb, Faculty of Organization and Informatics, Varaždin, 2010. Available at: https://urn.nsk.hr/urn:nbn:hr:211:168725

Metadata
TitlePrimjena indukcije stabala odlučivanja u marketingu
Title (english)Application of decision trees induction techniques in marketing
AuthorMarko Horvat
MentorBožidar Kliček (mentor)
MBZ: 95426
Committee memberKornelije Rabuzin
MBZ: 246472
GranterUniversity of Zagreb
Faculty of Organization and Informatics
Varaždin
Defense date and country2010-09-10, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Organization and Informatics
Abstract
Data mining danas igra vrlo važnu ulogu u poslovnom svijetu, a jedno od najvažnijih područja njegove primjene u tom segmentu jest marketing. Data mining je multidisciplinarno područje i koristi mnoge tehnike "posuđene" iz drugih znanstvenih disciplina. Jedna od najkorištenijih tehnika su stabla odlučivanja.
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:211:168725
Study programmeTitle: Information Systems
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) informatike)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence Attribution-NonCommercial-NoDerivs 3.0 Unported (CC BY-NC-ND 3.0) icon
Created on2017-01-26 11:58:27