The global world is full of cultural differences which is largely reflected in business. Communication between people of different cultures causes collisions of different worlds. Also, intercultural communication involves the interaction of people whose cultural perceptions and symbolic systems are different enough to change the act of communication. The ability to accept and adapt to other cultures is especially important for companies operating globally. It is necessary to take into account the fact that business etiquette is not the same in all cultures. What is good and beautiful for one culture can offend members of another culture. Business etiquette includes the way of greeting, dressing, business communication, holding business meetings, negotiating and eating culture. Thus the German business style requires accuracy, organization and professionalism. Also, in America, accuracy is very important and traffic density should be kept in mind. In Brazil, on the other hand, business communication is relaxed and not based on certain rules, interruptions of others as they speak are common. Business etiquette in China and Egypt is completely different from business etiquette in Croatia. In Egypt, punctuality is not a priority, there is a possibility that the host does not show up for the meeting, meetings are often interrupted by calls and family visits, and several meetings sometimes take place in the same room. Australians are very open in business, they like to provoke, giving is not common with them, they like to criticize themselves, but not to receive criticism. In order for intercultural business not to fail due to different customs, partners should warn each other about certain prohibitions and permissions in their business culture. Also, communicators are expected to know at least one foreign language, English occupies a leading position in international business.