Marketing is a multidisciplinary scientific discipline that applies techniques and methods from other scientific disciplines such as psychology and demographics in research. In doing so, customer satisfaction evaluation also covered the knowledge of other disciplines and was implemented in the process of investigating customer loyalty to a particular product, service or company. The goal of customer satisfaction valuation is aimed at a more successful business and taking a greater share of the market. In this paper, using descriptive analysis methods, user satisfaction on the example of Kaufland mobile application is evaluated. Evaluation was carried out through primary research, the results of which were discussed on the basis of secondary research through analysis and comparison with the results of study research so far. The survey was conducted between June 01 and June 30 on a sample of 111 respondents, and the data was collected through a Google form and questionnaire created by researchers. Kaufland store service users were included in the survey, and respondents evaluated the current offer and functionality of the mobile application based on the Likert scale. The results indicate a uniform distribution of responses completely dissatisfied and completely satisfied with the current offer and functionality, and most respondents replied that they were satisfied with the two components. Based on the collected data, qualitative data were collected and analyzed in the framework of the work, and they indicate the need to increase the functionality of the application, a simpler user interface and an increase in the number of current products. The research conducted highlights the need to redesign the Kaufland mobile application in order to increase customer satisfaction. Based on qualitative analysis, customer dissatisfaction was observed with the up-to-datedness of the offer, quantity of action offers and design as prerequisites for increasing customer satisfaction.