The primary aim of the thesis is to identify, analyze and describe main logistics activities in the organization of trade fairs, with special reference to book fairs. Although in today's digital age the importance of trade fairs and their future role is sometimes questioned, they still represent an integral part of the marketing communication strategy of many companies. Such events bring together numerous stakeholders from a particular industry, and sometimes related industries, in order to conduct business, network and exchange information and knowledge. Within the publishing industry, book fairs have a special significance. The success of a book fair will primarily depend on the timely delivery and reliability of logistics service. The theoretical framework of the thesis explains key concepts and elements of event logistics, emphasizes its importance in the organizational process, and presents trends in the event industry. Based on the literature review, logistics activities in the organization of trade fairs are explained. Empirical research was conducted using structured interviews as a research method, in order to describe logistics activities in the organization of three regional book fairs: Interliber Book Fair in Zagreb, Book Fair(y) in Istria and International Book Fair in Sarajevo. The research results confirmed the exceptional importance of logistics in the organization of a successful book fair.