Semi-finished and finished food products are defined as food that has already undergone certain thermal processes. This alone reduces the time and energy required for preparation to a minimum, which greatly facilitates preparation. Also, this type of product is suitable for consumers who cannot spend a lot of time preparing food or for those with reduced culinary skills. The demand for semi-finished and finished food products, i.e., practical food, is growing day by day due to the increase in urbanization, the breaking up of joint families into nuclear families, the desire to spend quality time, the increase in the number of working women and the change in people's eating habits. All these changes have amended the way consumers think about food and their eating habits. Their behavior has also changed with the advent of a busy lifestyle. Practical food means simple, quick and easy-to-prepare food, and the new technologies that are coming have reduced the needed efforts, giving consumers a good product with less preparation time and less production costs. The intention to buy semi-finished and finished food products is influenced by many factors, and this paper investigates the influence of perception, taste/appearance of food, time, prices and advertising. The aim of the paper is to find out the role of the mentioned factors in the intention to buy these types of products. The results of the conducted survey show that the biggest role in the intention to buy semi-finished and finished food products is the taste/appearance of the food. Saving time, which this type of product brings, is also an important factor for consumers when purchasing them. Consumers want to achieve the best possible ratio between the price they pay and the quality they receive, so they are price sensitive when buying semi-finished and finished food products. Advertising and the perception of food products have a neutral role, but it is clear that the role exists.