The cost – benefit analysis of the organization of the UEFA U-19 European Championship, which has not yet been held in the Republic of Croatia, is the subject of this research paper. An attractive competition that allows young athletes to go to professional is a big organizational bite for the host of the Championship. Financial sources, marketing plan, competition propositions, requirements of the UEFA organization, are only part of the spectrum of activities that the host must take into account when organizing the Championship. Secondary and historical data sources represent the main sources that were used in the research paper. The analysis of the theoretical aspects of event management and its experiential factors enables a comprehensive understanding of the topic. Building on the theoretical assumptions, understanding the financing and marketing plan of the event itself represents the key organizational componens of this type of competition. The cost – benefit analysis of the UEFA U-19 European Championship leads to the conclusion that the organization is expensive for the host and shows in detail the complexity of the organization of the competition itself. On the other hand, the competition brings some invisible benefits to the host city and country through an increased number of visitors. Future research should focus on the sources of funding for this type of competition and a detailed analysis of the invisible benefits for the host.