Sažetak | Završni rad Kulturna baština u okviru programa Kreativna Europa pregledni je rad u kojem se nastoji prikazati kako su kultura i kulturna baština isprepleteni te kako mogu biti inkorporirani u suvremeni život te pridonijeti gospodarstvu i održivom razvoju. Prvi dio rada tumači definiciju kulture i kulturne baštine, a kako bi se razumjela kultura u europskom kontekstu potrebno je sagledati odnos kulture na više različitih razina, tj. na globalnoj, europskoj i hrvatskoj razini. U drugom poglavlju predstavlja se program Kreativna Europa koji daje potporu za očuvanje i promicanje europske kulturne i jezične raznolikosti, kao i jačanje konkurentnosti europskih kulturnih i kreativnih sektora. Prikazuje se struktura Programa, proračun te njegovi opći i posebni ciljevi. Nadalje se razrađuju dva potprograma koja ga čine: potprogram Kultura namijenjen promicanju međukulturnog dijaloga i pružanju potpore u području kulture te potprogram MEDIA namijenjen jačanju kapaciteta audiovizualnog sektora i promociji, razvoju i distribuciji audiovizualne industrije. Treće poglavlje rada usmjereno je na opis upravljanja programom uz prikaz kako se program Kreativna Europa razvijao u Europskoj uniji, a kako u Republici Hrvatskoj te do kojih je promjena došlo uspostavom istoga. U sljedećim poglavljima rada na isti su način predstavljene dvije značajne inicijative ovog programa: Oznaka europske baštine te Europska godina kulturne baštine 2018. Osim ciljeva i svrhe Oznake europske baštine, rad prikazuje postupak dodjeljivanja oznake kroz zadane kriterije, kao i faze odabira te nabraja lokalitete diljem Europske unije, a posebnu pozornost posvećuje lokalitetu u Republici Hrvatskoj. S obzirom na to da su u okviru druge inicijative odgovornost organizacije sudjelovanja imale države članice, predstavljeni su pojedini primjeri aktivnosti u Europi i onih provedenih u Republici Hrvatskoj. Na kraju rada, istaknuti su rezultati programa i njegov utjecaj na razvoj i očuvanje kulturne baštine u Republici Hrvatskoj. |
Sažetak (engleski) | Thesis Cultural Heritage within the Creative Europe Program is a review paper with the objective to show how culture and cultural heritage are intertwined and how they can be incorporated into modern life and contribute to the economy and sustainable development. The first chapter of the paper defines culture and cultural heritage, and in order to understand culture in the European context, it is necessary to consider the relationship of culture on several different levels, i.e., global, European and Croatian level. The second chapter introduces the Creative Europe program, a program that supports the preservation and promotion of European cultural and linguistic diversity, as well as strengthening the competitiveness of the European cultural and creative sectors. The chapter covers the structure of the program, its budget and both general and specific objectives. Furthermore, two sub-programs that comprise the Creative Europe program are presented; the Culture sub-program to promote intercultural dialogue and support in the field of culture, and the MEDIA sub-program to strengthen the audiovisual sector's capacity and promote, develop and distribute the audiovisual industry. The third chapter of the paper is focused on the description of the program management, including an overview of how the Creative Europe program was developed in the European Union and the Republic of Croatia, and what was changed by its establishment. The subsequent chapters follow the same approach and present two important initiatives of the program; European Heritage Label and European Year of Cultural Heritage 2018. In addition to goals and purposes of the European Heritage Label, the paper provides an overview of the process of awarding the label through established criteria, stages of the selection process, and different localities within the European Union, with special focus on the Republic of Croatia. Given that the second initiative was the responsibility of the participating Member States, this paper presents some examples of activities in Europe, as well as those carried out in the Republic of Croatia. The results of the program and its impact on the development and preservation of cultural heritage in the Republic of Croatia are highlighted at the end of the paper. |