Over the decades, there has been a shift from the initial perception that sport is exclusively intended for men. Despite that, it is the men's sport that continues to traditionally receive more media attention. Previous research indicates the lack of media coverage of women's sport, less live media coverage of women's sport and asymmetry in covering the same sport for women and men. The purpose of this paper was to gain insight into the extent to which women's sport is covered in the Croatian media. We analyzed the most relevant sports media outlets in Croatia. The research is divided into three parts.The first one analyzes the content of sports news in prime time daily news programmes on three national television broadcasters (HTV, Nova TV, RTL), while the second part analyzes the front pages of the sports newspaper and news web portal 'Sportske novosti'. The sample of the analysis includes a three-week period through February and March 2022, and it has been carefully selected so it includes coverage of the Beijing Winter Olympics. The reason for that is because women's sport traditionally gets more attention during major competitions, such as the Olympics. In the third part of the research, we analyzed the programme of HTV and ten television channels on Arena Sport (through March and during the Winter Olympics). Generally, the results show a lower representation of women's sports in all analyzed media, as male sports dominate throughout the media coverage. There has been noticed a difference in the coverage of women's sports on public service media and commercial television. Despite that, the media coverage of women's sport on HTV is still not balanced enough to be marked as equal.