The paper explores the perception of multiculturalism among the citizens of the Republic of Croatia, specifically attitudes towards different cultures and the role of media, the educational system, and government policies in shaping these attitudes. The aim of the research is to understand the key factors influencing the acceptance and promotion of multicultural values and to provide recommendations for improving multiculturalism in Croatia. Empirical research indicates diverse attitudes towards multiculturalism among Croatian citizens. Some respondents recognize the value and potential of multiculturalism for social development, while others express skepticism and concern about potential challenges and threats it may pose. The role of media, the educational system, and government policies in shaping attitudes towards multiculturalism has been significant. Media representation of different cultures, education about multicultural values in schools, and government measures and programs promoting multiculturalism greatly influence public perception. The research reveals that despite legal frameworks and the formal recognition of multiculturalism, the practical implementation and acceptance of these values still lag behind. Further efforts are needed to change the perception of minorities as disruptive elements and emphasize the importance of their inclusion in all aspects of social life to achieve genuine multiculturalism. Managing cultural differences requires balancing the preservation of cultural identities with the promotion of shared values and norms. Education, intercultural dialogue, and inclusive policies are key tools in this process. The advantages of multiculturalism, including reducing social inequality and promoting inclusiveness, outweigh the challenges, making it vital for the modern world. Recommendations for improving strategies to promote multiculturalism include integrating multicultural values into the educational system, active media roles in promoting a positive image of multiculturalism, inclusive government policies, and cooperation with non-governmental organizations. Consistent implementation of laws that protect minorities and promote equality is also crucial for building trust in the judicial system and ensuring genuine protection of minority rights. All these measures contribute to creating a society that respects and values cultural diversity and promotes harmonious coexistence among all its members.