The development of the human community includes the development of communication among people. This also implies the development of a manner of information transmission. Myths were the first way of mass communication. Script originated from the necessity for recording information and knowledge. It developed from pictorial hieroglyphs and pictograms through character script, which then developed into script in its present form. In 1450 Johannes Gutenberg invented the printing press. Consequently, writing offices disappeared, and the copying of books became cheaper, faster and more accurate. Printing resulted in the rise of journalism and the two became inseparable. Under the influence of printing, literacy and culture spread to an ever larger circle of people. The desire for democracy rose again. Print enabled knowledge and news to become available to everyone, not only to the privileged few. The development of printing technology, driven by the human need for information and knowledge, resulted in the emergence of various types of newspapers, magazines and books that are printed daily in large printing runs, both globally and in our country. Over time, the technology of information transmission was transferred from printed to new electronic media, which allow a much faster and more efficient access to certain information. Today, electronic newspapers are slowly but surely replacing the printed newspapers. The survey shows that the students of the Faculty of Graphic Arts read electronic newspapers daily. Almost a third of the respondents read printed newspapers once a week. The respondents feel printed newspapers are more trustworthy and consider them to be more serious; they like the supplements and the feeling of turning pages. They consider electronic newspapers to be entertaining and their great advantage is that they are free, use multimedia and are always available. The eye-tracking method confirmed that the readers notice a certain article depending on the size of the article, images, titles and letter font. Regardless of the design and media on which the information is located, the younger generations will turn to electronic newspapers more readily than to printed ones. This is already forcing the owners of electronic newspapers to introduce the charging of articles.