This master thesis explores the topic of photographic techniques used in developing a promotional video of the City of Zagreb. The purpose of this master thesis is to explain and show the advantages and disadvantages of various photographic techniques such as stop motion, time lapse, hyper lapse, paralaks, cinemagraph and HDR photography. The theoretical part of this master thesis will give an overview of some photographic techniques. Technical equipment and software used to create this promotional video will be listed. In the practical part of this master thesis will be presented workflow, consisting of a series of actions such as recording a music for this video, photographing, editing photographs and making sequences that are later combined with music in the entire video. A music that will be made for the purpose of this promotional video is a work done in a home studio. The work will be presented in the form of a video-photo essay. The practical part of this master thesis will include a detailed presentation of making video-photo essays for the purpose of displaying various photographic techniques. Each phase of the project will be described in detail, and all the photographic techniques used in the design. The aim of this research is to provide an overview of various photographic techniques when making video-photo essays. This master thesis aims to show the ability to apply the photo in a way that follows the development of new technologies and trends in multimedia creation and show how they can be applied to new forms of creative expression. The main hypothesis of this master thesis is that by using a variety of photographic techniques, photography can make an attractive video that will attract the targeted audience more than the views of the captured photos viewed one after another. The auxiliary hypothesis is that by presenting new techniques can stimulate interest in different ways of using traditional techniques.