Cruising represents a multifunctional tourism offer with respect to providing both tourist and transport services. Nautical tourism has generally experienced high development rates in the past period which has created the opportunity for further development and improvement of cruises and for a quality of package tours offered on the market. In this paper, an analysis of the phases of planning cruises is carried out and the obtained results are synthesized with the objective of detecting its advantages and disadvantages. In particular, the analysis focuses on the organizational, economic, legal and social elements as components of creating the content of the package tour that directly affect the quality and appeal of the final product. The methodology of work includes data collection in the phases of creating cruising package tours and their analysis and synthesis. The purpose of this paper is to implement the synthesis of the phases in creating tourist cruising arrangements in order to elicit the opportunities to improve business activities of travel agencies. The study results indicate that travel agencies devote a long time to detailed planning and execution of cruising tours and at the same time stay alert to rapid changes on the market as well as changes in the preferences and needs of their clients.