Beauty as a concept can be interpreted in many different ways. First of all, we can talk about a person's physical appearance, their external characteristics, but also about their character and the flaws and virtues that a person contains. In this paper, I first of all want to focus on the influence of aesthetics itself on the lives of children and adults and on seeing beauty through children's eyes. Furthermore, it is important to mention the thoughts of one of the most famous philosophers - Kant, and look back on his view of aesthetics. The paper will also contain the importance and possibility of aesthetic education, artistic education and the concept of education in Reggio pedagogy, I will also touch on the famous philosopher Arthur C. Danto and how he interprets beauty. We will follow up on the role of the media in raising children and on the presentation of the concept of beauty in the media, especially in the advertising world. In conclusion, I will try to answer the question of whether it is really a myth or whether it is possible to teach a person at an early age, to instill in him certain beliefs and views on the world of beauty, its understanding and everyday application in life. I will also touch on the topic of the philosophy of education, which is an introductory example of how one cannot talk about beauty or aesthetics without touching on the topic of philosophy. We will also notice this on the basis of the various philosophers mentioned in the paper who are part of the upbringing of children and their view on the topic of beauty.