Children's play is an essential activity in a child's growth and development. It has been present since early childhood. As the child grows, the games become ever more complex. Through play the child explores and gets to know himself and his environment. The play helps to develop the child's inherited potentials. Language, motor, social and artistic experiences develop during the play. It affects the development and complexity of the nervous system and all the positive traits characteristic of a human being. Models with which the play becomes more complicated and raised to a higher level are important during growing up. Adults from the child's environment play an important role in this process. In the earliest period of life, these are parents, siblings, and close family. When the child starts attending an educational institution, such as a kindergarten, teachers play an important role in the play and the child's growth, in addition to their parents. They introduce the play into the daily program, observe, guide, direct and enable the realization of the play. By knowing the child's preferences and potential, they adapt the play to the individual child. Educators as professional staff should help parents to guide and encourage children to play, so that the child will successfully develop his abilities through such upbringing. Today, educators have numerous opportunities through which they can promote the importance of play, such as high-quality and contemporary literature, various workshops. Parents and educators should build a partnership full of trust in achieving a common goal, which is the well-being of the child.