Main objective of this article is to explain usage of DSLR camera for shooting video with briefhistory of photography and extensive analysis of opportunities and limitations of the currentlyavailable equipment.Main part of the article describes ongoing photography technology development, from cameraobscura, over daguerreotype all the way to modern digital DSLR cameras. This article will explainhow to film a video using DSLR camera, how to use various pieces of equipment to gain betterresult, maximize possibilities and eliminate imperfections. As a result, it will be clear that currenttechnology allows almost everyone to capture a high-quality video content no matter whether theyare professional or amateurs.The practical part of the article shows the promotional video of the University North whichwas filmed entirely with a DSLR camera and equipment specified in this article. Main objectiveof practical part was to show the DSLR technology development and to provide explanation howvarious pieces of equipment should be used in the filming process.