First we shall speak about lexical borrowing - process of adopting and incorporating words from the donor language into the recipient language. There are various causes of lexical borrowing, primarily external rather than internal ones. We can classify three types of lexical borrowing: direct, indirect and circular. After that, we discuss different types of borrowing. Bloomfield differentiates two, and Clyne proposes seven types of borrowing, respectively. Furthermore, we shall speak about linguistic classification according to the donor language and regarding the level of customization in the Croatian language. Translated words and semantic loanwords are part of a special group. The next paragraph speaks about principle of adopting words from another languages. There are seven principles of adopting in which linguistic purism and loyalty have to be considered. Regarding the customization level, there are four different types; each of them has got its own particular characteristics. We also talk about Anglicisms, i.e. loanwords from the English language, as well as about the meaning and dominance of the English language nowadays. Finally, the survey is based on three different magazines in the search for the words of English origin.