Foreign Direct Investments (FDIs) include investment activities of companies outside the country where the” company's headquarters are located”204 and where key decisions are made, and in most cases are investments in production plants or subsidiaries that control companies based in to another country. „Direct investment abroad can be implemented, according to Hill (2003: 204), in two ways:”205 1. investing in a completely new plant or business (greenfield investment) 2. By acquiring or merging a domestic company with an existing firm abroad (brownfield investment) “The whole spectrum of reasons why investors invest abroad, as well as the criteria for assessing the destination of the funds invested. However, although the role of a particular factor in a particular case may be decisive, it is much more common that the assessment of a favorable investment climate is the result of many factors. It is difficult to distinguish any particular factor as decisive, as investors increasingly evaluate their meaning and only make a key investment decision.”206 Foreign investments directly or indirectly influence the country's economic growth. Directly influencing capital inflows into the country, but at the same time foreign investment may also have an adverse effect on economic growth through other spillovers, ie through the transfer of knowledge, skills, technology and other processes, which is particularly important for underdeveloped countries and developing countries characterized by the lack of new technologies and knowledge. Such indirect effects may also result in economic growth. “Direct investments should facilitate the involvement of the world market, the participation of domestic companies in international production and the creation of links between foreign companies and domestic companies.”207 „Favorable traffic-geographic position, exceptionally good transport links with state transport corridors and continuous investment in road infrastructure make Zadar one of the best-connected cities in Croatia,”208 which is a strong motivation for foreign investors to enter the market. Despite the favorable geopolitical position and natural attraction, which are strong incentives to invest, the problem of investors is the long-standing administrative procedures for approval of various types of permits and other necessary documentation from the jurisdiction of state institutions. „Due to numerous constraints and obstacles, the level of investment activity in Croatian tourism and even in the city of Zadar, over the past period, was not satisfactory.”209 As a major constraint on further tourism development in Zadar, the tourist industry, as well as investors, cite lack of basic types of accommodation capacity. Also, when it comes to categorizing hotel accommodation, Zadar does not compete in luxury 5 * hotels „The Doğuş group was founded in 1951 and is one of the largest conglomerates in Turkey and the corporate leader in the region.”210 Doğuş Tourism was founded in 1976 and operates through D-Hotels and Resorts and nautical tourism, investment in marine (D-Marin), destination management and conference tourism (Antur). The Doğuş group started investing in Croatia by acquiring D-Marin Mandaline in Šibenik, followed by acquisitions of D-Marin Dalmacija in Sukošan and D-Marin Borik in Zadar. In the segment of luxury tourism, the Doğuş group has the most exclusive and most prized Croatian boutique hotel Villa Dubrovnik, which offers 56 residences in a private villa. „D-Resort Šibenik, the first greenfield investment in the Doğuş group in Croatia”211, worth EUR 26 million. The resort includes a hotel with 69 rooms, three luxury villas, a wellness and sports center, a children's club, a swimming pool, restaurants and bars. The new project of Doğuş Group in Croatia is transforming the old Maraska factory in Zadar into an exclusive hotel with 130 rooms - the Hyatt Regency Maraska Hotel which will be accompanied by a luxurious residential part with 115 apartments and a commercial section with shops, restaurants and bars. With the completion of this project, total investments of the Doğuş group in Croatia will increase to EUR 350 million. With this greenfield investment, Zadar should address the „problem of the lack of hotel accommodation in the highest category in the city of Zadar.”212 „The investment will attract tourists of higher paid-for power that the destination has so far failed to attract, which in the short term will not result in increased prices within the destination.”213 Tourism in the city of Zadar is not the only or main activity, but is the activity that drives other activities on growth and development. With this investment brought by the Turkish Dogus group Zadar, it will enrich its tourist offer and competitive advantage, „but not to such an extent that it will affect the creation of the city's identity.”214 The HyattRegency Maraska project is a greenfield investment that does not involve joining, but the creation of brand new capacity that „should have a positive effect on employment”, the launch of a local building, the growth of trade, the transfer of technology and knowledge, ie such investment „should bring a direct positive effect on the local economy as well as the possibility of further investment and the creation of links with the global market.” HyattRegency Maraska should have a „positive effect on the urbanization”215 of space that is not used today and is not part of the economy.