Stock trading is the largest activity in the capital market, which carries risks and opportunities to achieve returns. The processes that are unavoidable in stock trading are the analysis of the stock and its overall movement. Analysts and investors use a variety of instruments to check if they can reduce the risk of a failed investment and thus save their cash. It is these tools that are presented in this specialist graduate professional paper, and they relate to basic and technical stock analysis and have shown the success of the divided companies. Using this analysis requires quality and reliable data contained in the annual financial statements of companies that are published in the final business years. In this paper, the mentioned analyzes of the examples of the company Đuro Đaković d.d. and the DDJH shares belong to him, thus obtaining the results of the interpretation and the representatives. An interpretation of the overestimation or underestimation of the mentioned share was also performed and the future of the complete movement with technical analyzes was predicted. The company serving the market must be fresh to the dangers and risks that these markets entail, so in the chosen company the appropriate technique is signaled by the danger of bankruptcy and liquidation, through Altman's Z-score model and Du Pont indicator system, and they have obtained the results also need to be interpreted and the possibility of bankruptcy for the observed company is presented. For the sake of the highest quality research, they take data from several years (2016-2019), to be able to observe the periodic operation of the company and its progress. The author wanted to show the possibilities that the tools provide when the best investments are selected, but also how financial statements can be only an auxiliary element, by no means the main elements of company analysis.