Media is a complex term denoting public information systems, which serve to disperse news and audio-visual content for the purpose of informing, educating and entertaining different sections of the population. We can define media as a means of communicating or transmitting news. But in order to be able to accurately interpret theories of what the media are, it must be known that there are more types of media, more media functions and media interpretations. All media are fighting for human attention. Some do so with quality stories, and some with manipulative tactics that show a great discrepancy with ethical journalism, striving solely to attract the attention of an audience that has a greater supply of information in front than ever before. This offers a mosaic of fake media that appears on the Internet every day. At its core, these are just digital bulletin boards used to turn clicks into money. The information coming from such sources is usually inaccurate and unreliable. It is therefore important to distinguish real media, which stand behind their work and invest resources in their reports, from pages that only disguise themselves as media. Of course, not all misinformation is a consequence of anonymity and new technologies: the official media are also subject to political influences, manipulations and sensationalism, and among them there are more or less quality sources of information that are also important to distinguish. This paper will explore all forms of media manipulation.