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The impact of distribution channels on the bargaining position of Croatian wine producers
Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 33 (2020), 2; 561-574. urn:nbn:hr:192:271306
Katunar, Jana; Kaštelan Mrak, Marija; Sokolić, Danijela

Institucijski repozitorij: Repozitorij Ekonomskog fakulteta Rijeka

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Katunar, J., Kaštelan Mrak, M. i Sokolić, D. (2020). The impact of distribution channels on the bargaining position of Croatian wine producers. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 33. (2), 561-574. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:192:271306

Katunar, Jana, et al. "The impact of distribution channels on the bargaining position of Croatian wine producers." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 33, br. 2, 2020, str. 561-574. https://urn.nsk.hr/urn:nbn:hr:192:271306

Katunar, Jana, Marija Kaštelan Mrak i Danijela Sokolić. "The impact of distribution channels on the bargaining position of Croatian wine producers." Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues 33, br. 2 (2020): 561-574. https://urn.nsk.hr/urn:nbn:hr:192:271306

Katunar, J., Kaštelan Mrak, M. i Sokolić, D. (2020) 'The impact of distribution channels on the bargaining position of Croatian wine producers', Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, 33(2), str. 561-574. Preuzeto s: https://urn.nsk.hr/urn:nbn:hr:192:271306 (Datum pristupa: 28.12.2024.)

Katunar J, Kaštelan Mrak M, Sokolić D. The impact of distribution channels on the bargaining position of Croatian wine producers. Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues [Internet]. 2020. [pristupljeno 28.12.2024.];33(2):561-574. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:192:271306

J. Katunar, M. Kaštelan Mrak i D. Sokolić, "The impact of distribution channels on the bargaining position of Croatian wine producers", Ekonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues, vol. 33, br. 2, str. 561-574, 2020. [Online]. Dostupno na: https://urn.nsk.hr/urn:nbn:hr:192:271306. [Citirano: 28.12.2024.]

Za citiranje koristite ovu mrežnu adresu: https://urn.nsk.hr/urn:nbn:hr:192:271306
Podaci o radu
Naslov (engleski)The impact of distribution channels on the bargaining position of Croatian wine producers
AutorJana Katunar
AutorMarija Kaštelan Mrak
AutorDanijela Sokolić
Autorova ustanovaSveučilište u Rijeci
Ekonomski fakultet
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Ekonomija
Sažetak (engleski)
This paper presents an exploratory study of the relationship between wine producers and distributors in the Croatian wine sector. It focuses on the impact of distribution channels on the bargaining position of wine producers, thereby adding to the growing body of research seeking to determine the factors that influence the growth potential of the traditional agricultural sector. Due to the fragmentation on the production side of the market and a high level of concentration on the distribution side, the wine sector provides a suitable context for studying the bargaining power of agricultural (wine) producers and hypothesizing on future outcomes in terms of industry structure and growth potential. Presuming that the share of value retained by the wine producer depends on his bargaining position, two hypotheses were tested: H1: A higher degree of self-reliance improves a wine producer’s bargaining position and H2: A higher number of distribution channels improves a wine producer’s bargaining position. After a brief review of relevant scientific literature, five regression models were created and tested on a sample of 124 Croatian wine producers, which yielded statistically significant results confirming the hypotheses. the final model controls for production volume, number of labels and respective region. The paper ends with some general conclusions and recommendations for future research.
Ključne riječi (engleski)
Jezikengleski
Vrsta publikacijeZnanstveni rad - Prethodno/kratko priopćenje
Status objaveObjavljen
Vrsta recenzijeRecenziran - međunarodna recenzija
Verzija publikacijeObjavljena verzija rada (izdavačev PDF)
Naslov časopisaEkonomski vjesnik : Review of Contemporary Entrepreneurship, Business, and Economic Issues
Brojčani podacivol. 33, br. 2, str. 561-574
p-ISSN0353-359X
e-ISSN1847-2206
URN:NBNurn:nbn:hr:192:271306
Datum objave publikacije2020
URL dokumentahttps://hrcak.srce.hr/248850
Vrsta resursaTekst
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Zaštićeno autorskim pravom.
Datum i vrijeme pohrane2022-04-21 11:06:02